Archive for the ‘mobile Carrier’ Category

The Nation’s Largest Mobile Carrier is Taking Over the Mobile Ad Space

On Wednesday, Verizon announced its partnership with BlueKai, Brightroll, and RUN and Turn to sell its advertising tool targeting the mobile carrier’s large subscriber base. Verizon is entering the space with caution stressing that the new technology is "privacy-safe" and that the company has communicated this with its customers. Will Verizon keep their word and succeed in this space or is this just a disaster waiting to happen? (Continue reading)
May 23rd, 2014
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The $20 Smartphone Is Coming Later This Year!

A smartphone for less than dinner and a movie. This $20 Android smartphone will deliver a sophisticated mobile experience to a brand new audience. (Read More)
May 10th, 2014
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Sprint to Offer Music Streaming Via Spotify

Sprint and Spotify are working on a partnership
April 15th, 2014
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New iPhones Top Smartphone Sales Charts

Apple’s new iPhones have been topping the sales charts at all four major U.S. carriers over the past three months, according to Canaccord Genuity analyst T. Michael Walkley. Prior to the launch of the iPhone 5s and 5c, the iPhone 5 was Apple’s sole top three entrant at the big four carriers, and it held the top spot at AT&T alone; it was the second-most-popular handset at Verizon, Sprint and T-Mobile, where Samsung’s Galaxy S4 led the pack. Read more
December 16th, 2013
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Apple Announces Separate China iPhone Event

In its latest effort to bring special focus to China operations, Apple sent out a second round of event invitations on Wednesday  directed specifically at Chinese publications and journalists for a follow-up event to their September 10 announcement at Apple Campus in Cupertino. The invites have the same graphic as the original, but will occur September 11 at 10 AM CST at Beijing’s World Trade Center. This marks the first time Apple has held a standalone event specifically for Chinese media.  Some are suggesting that the decision hints that Apple will  reveal a new partner in China Mobile. Read more.
September 4th, 2013
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China Mobile Slowly Moving Toward iPhone

Many people are questioning when Apple will finally reach an agreement with China Mobile, the world's largest mobile carrier (in the world's largest smartphone market) that doesn't sell iPhones. During a press conference in Hong Kong Thursday, China Mobile Chairman Xi Guohua said that the company is still in a “deliberation process” with Apple about the possibility of selling the iPhone, even though the talks are progressing. The possibility of a cheaper iPhone soon launching would also help sales in China. Mr. Xi said that there are still commercial and technical issues that need to be resolved in the talks with Apple. The technical issues include the 3G network technology China Mobile uses, which is different from the standard adopted by most carriers around the world. Just two weeks ago, Mr. Xi met with Apple Chief Executive
August 16th, 2013
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AT&T, T-Mobile Among Accounts to Watch in Publicis/Omnicom Merger

Though many big clients, such as General Motors and L'Oreal, have shrugged off concerns about the Publicis/Omnicom deal, there are six big accounts left vulnerable by the merger, writes Ad Age, and AT&T and T-Mobile are among them. AT&T is handled by Omnicom's BBDO, while T-Mobile is handled by Publicis' Riney in San Francisco. Since undertaking a big rebranding at T-Mobile in March, CEO John Legere has continuously mocked AT&T and its popular "It's Not Complicated" ads. But that rival campaign Mr. Legere ridiculed will now be housed under his own holding company's umbrella. Read more
August 6th, 2013
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Jennifer Lopez and Verizon Launch Mobile Stores for Latinos

Jennifer Lopez unexpectedly took the stage at a Verizon Wireless press conference Wednesday to talk about Latinos and wireless service. “As modern Latinos we do things differently, including how we shop for mobile devices,” said Lopez. With that in mind, she's launching Viva Movil, a new wireless store and online presence designed specifically for the Latino community. Lopez will serve as the Chief Creative Officer for the company and is also the majority shareholder. Verizon will be the exclusive wireless provider for Viva Movil, but it does not own a portion of the company. “Latinos love social networks and we’re super active online,” Lopez said, noting that Latinos spend an average of 1.5 hours more online than non-Latinos, and they enjoy sharing their online purchases with friends. Viva Movil customers will be able to make purchases on Facebook. On both Lopez’s and Viva Movil’s Facebook page, customers will be able to select a device to buy and Verizon wireless plan and make a purchase. The company will have an online store presence as well. Plans will be the same Verizon wireless plans and pricing currently available in existing Verizon Wireless stores.
May 23rd, 2013
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Google GLASS Soon To Be In Reach

If you're in the majority, chances are you haven't gotten your hands on Google Glass just yet. And even if you've peered through the high-tech specs before, you might be in need of a tutorial. Now, Google has released a video explaining how to get started with Glass, a touch-sensitive device heralded as the future of mobile. Here's a deeper look at how it works: By swiping the frames' "touchpad" — which runs from your temple to your ear — you can change settings and access new features. To turn it on, all the touchpad needs is a simple touch. The display positioned above the user's line of sight can be adjusted manually, similar to a rear-view mirror in a car. The display appears to be floating a few inches in front of the eye. The first thing you will see is a clock with the time, which is the first "card" in your timeline. Other cards, which can be swiped to accessed, include the weather, your calendar and so on. Tapping on a specific card will open it up with more details, such as flight information.
May 2nd, 2013
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T-Mobile Sports a New 4G Look

Carly Foulkes, T-Mobile‘s genteel spokeswoman, trades her pink summer dress for a black leather motorcycle outfit in a new ad from the company touting the network’s 4G network. Dubbed “Alter Ego,” the ad shows Foulkes growing bored with her closet full of magenta outfits before donning the new outfit and hopping on a 1000 cc Ducati superbike. Metaphor alert: the bike is meant to evoke T-Mobile’s 4G service. Peter DeLuca, T-Mobile’s SVP for brand, advertising and communications, says the ad is about "challenging the status quo and taking bold steps in the marketplace as a challenger brand," and continued, "The makeover from the girl-next-door to an edgier, more tech-savvy and spirited Carly is synonymous with the evolution of the T-Mobile brand."
April 23rd, 2012
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Data 85% of Mobile Traffic But 39% of Revenue

A whopping 85 percent of the traffic traversing the four nationwide mobile operators networks is pure data, according to a new study by wireless analyst Chetan Sharma, showing that the U.S. mobile industry long ago abandoned its voice mantle to become a data-driven juggernaut. Or has it? Sharma also found that data only accounted for 39 percent of all mobile data revenues carriers collected in the fourth quarter. Operators may be running what are primarily data networks, but they are still getting paid mainly for voice minutes.
March 22nd, 2012
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AT&T Clears Up When “Unlimited” Plans Hit the Brakes

AT&T has clarified exactly who will be affected by its decision to throttle data speeds for smartphone users still on old “unlimited” plans. If you consume more than 3GB of data a month, expect your download speeds to plummet once you hit that mark, but if you have an LTE smartphone, you can go all the way to 5GB a month before AT&T slams on the brakes. The move affects the dwindling number of customers who are still on AT&T’s unlimited plans, which it phased out in 2010 in favor of tiered data plans that charge you extra should you surpass those limits. Around the same time, it also started reducing the download speeds of users who exceeded a vague amount that was defined as more than the data consumed by “the top 5 percent” of its customers.
March 5th, 2012
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Mobile rides NYC’s Subways

Six of New York City‘s subway stations will offer cellular service starting next week, marking a significant turning point in the effort to wire all of the city’s underground rail system stops. AT&T and T-Mobile subscribers will be able to access those services in six stations in Chelsea in Manhattan, a rep for the Metropolitan Transit Authority says, confirming numerous reports. The signals for the stations — which run from 14th Street and 6th Avenue to 23rd Street and 8th Avenue — will only be available in the platforms and mezzanines of those stations. The signal will only go a short way within the tunnels. The wiring of those stations is considered a pilot program. The Metropolitan Transit Authority, which runs the subways, will extend the service to other stations if it’s considered successful.
September 27th, 2011
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Google’s Motorola Acquisition [POLL]

The tech world is still reeling from Google’s blockbuster acquisition of Motorola Mobility for a not-so-insignificant price tag of $12.5 billion. The deal will hand the world’s largest search engine control over one of the world’s largest mobile device manufacturers, not to mention control over tens of thousands of patents. There are a lot of questions surrounding the acquisition. Will Google get into the business of manufacturing, or will it spin that business off and keep the patents? How will it affect its relationship with its Android partners? How will Microsoft and Apple react? Will regulators even approve the multi-billion dollar deal? It’s going to be months until we know whether Google’s biggest acquisition ever was a smart move or a billion dollar disaster, but we still want to hear your reaction. Our poll question of the day: Was Google’s acquisition of Motorola a smart move?
August 17th, 2011
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Key Senator Attacks Merger Of AT&T And T-Mobile

Plenty of folks have come forward to oppose the proposed merger of AT&T and T-mobile, but none of them have the clout of the merger’s newest opponent. Senator Herb Kohl—the chairman of the Senate committee that deals with antitrust law—sent a letter today to U.S. Attorney General Eric Holder, saying that the deal would just replace the monopoly that AT&T used to have over the phone system “with a near-duopoly of AT&T and Verizon.” The letter was also sent to FCC Chairman Julius Genachowski, according to a Reuters report.
July 25th, 2011
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